Success: Barbie and Mattel drop deforestation! | Greenpeace International

Success: Barbie and Mattel drop deforestation! | Greenpeace International


We all know that break ups are hard. Especially when they involve secrets – like the shameful secret that broke up Barbie and Ken back in June: she had destroyed rainforest in her toy packaging. Her manufacturer, Mattel, was using products from Asia Pulp and Paper (APP), a pulp and paper company notorious for destroying Indonesian rainforests, including the habitat of the endangered Sumatran tiger. Ken was understandably distraught. more...